| Hollywood Hype and Audiences: Selling and Watching Contributor(s): Austin, Thomas (Author) |
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ISBN: 0719057752 ISBN-13: 9780719057755 Publisher: Manchester University Press OUR PRICE: $28.45 Product Type: Paperback Published: March 2002 Annotation: This book traces the circulation in Britain of three Hollywood films--"Basic Instinct," "Bram Stoker's Dracula" and "Natural Born Killers" --from marketing and critical reception to consumption in cinemas and on video. It draws on economic discursive contexts and original audience research to trace how meanings, pleasures, and uses are derived from popular film. A significant intervention into methodological debates in film studies and a timely investigation of film culture, it focuses on key questions about genre, taste, sexual pleasure and screen violence. |
| Additional Information |
| BISAC Categories: - Performing Arts | Film - History & Criticism |
| Dewey: 791.437 |
| LCCN: 2002020742 |
| Series: Inside Popular Film |
| Physical Information: 0.87" H x 5.52" W x 8.46" (0.74 lbs) 272 pages |
| Descriptions, Reviews, Etc. |
| Publisher Description: A fascinating multi-dimensional investigation of popular film as a commercial, cultural and social phenomenon, focusing on well known and controversial films, and on important - and marketable - issues such as sex and violence. Traces the circulation in Britain of three Hollywood films - Basic Instinct, Bram Stoker's Dracula and Natural Born Killers - from marketing and critical reception to consumption. Draws on economic and discursive contexts and original audience research to trace how meanings, pleasures and uses are derived from popular film. First in the field to look at how Hollywood blockbusters are marketed in Britain. Combining detailed case studies with a clear and up-to-date overview of audience research and the political economy of contemporary cinema this will be essential reading for students of film, popular culture and the media. |