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Denim Branded: Jeanswear's Evolving Design Details
Contributor(s): Williams, Nick (Author), Corpuz, Jenny (With)
ISBN: 0764355775     ISBN-13: 9780764355776
Publisher: Schiffer Publishing
OUR PRICE:   $40.50  
Product Type: Hardcover
Published: October 2018
Qty:
Temporarily out of stock - Will ship within 2 to 5 weeks
Additional Information
BISAC Categories:
- Design | Fashion & Accessories
- Health & Fitness | Beauty & Grooming - General
Dewey: 391.476
LCCN: 2018934126
Physical Information: 1.2" H x 8.4" W x 10.3" (3.10 lbs) 264 pages
 
Descriptions, Reviews, Etc.
Publisher Description:
Most take for granted that a pair of jeans is not considered complete without patches, rivets, buttons, and other trims. The existence of such design elements is not questioned because they are seen as the standard. Nick Williams's book is exclusively dedicated to denim branding and deconstructs every element that goes into branding a pair of jeans. These elements are a jeans' identity, its source code, a marker from which to discover the jean's provenance. Through beautiful and inspirational photography, this book tells the fascinating and sometimes surprising history of denim branding from the 1870s to current day. Primary source materials for this book come from the historical archive departments of Levi Strauss & Co., Lee Jeans, Wrangler, Carhartt, and Cone Mills, as well as some of the best contemporary denim brands of today, including Rogue Territory, Dawson Denim, Denham, Kings of Indigo, Endrime, Evisu, Eat Dust, Butcher of Blue, and Tellason.

Contributor Bio(s): Williams, Nick: - Nick Williams is a graphic designer who has studied and worked with original Levi Strauss & Co. archived pieces and who continues to work with some of the leading denim houses. Jenny Corpuz is a writer who has a background in sourcing, designing, and product development.