| Roi Fundamentals: Why and When to Measure Return on Investment Contributor(s): Phillips, Patricia Pulliam (Author), Phillips, Jack J. (Author) |
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ISBN: 0787987166 ISBN-13: 9780787987169 Publisher: Pfeiffer OUR PRICE: $48.40 Product Type: Paperback Published: January 2008 Annotation: "ROI in Action" provides real-world case studies from companies all over the world that show the successful implementation of the ROI Methodology. The book covers major workplace learning and performance applications, including leadership development, sales training, performance improvement, technical skills training, information technology training, orientation and on the job training, and supervisor training. |
| Additional Information |
| BISAC Categories: - Business & Economics | Training - Business & Economics | Corporate Finance - General |
| Dewey: 658.155 |
| LCCN: 2007028787 |
| Series: Measurement & Evaluation |
| Physical Information: 0.47" H x 6.22" W x 8.92" (0.59 lbs) 300 pages |
| Descriptions, Reviews, Etc. |
| Publisher Description: ROI Fundamentals ROI Fundamentals is the first of six books in the Measurement and Evaluation Series from Pfeiffer. The proven ROI Methodology--developed by the ROI Institute--provides a practical system for evaluation planning, data collection, data analysis, and reporting. All six books in the series offer the latest tools, most current research, and practical advice for measuring ROI in a variety of settings. ROI Fundamentals outlines the basic ROI Methodology and shows why measuring return on investment is such a valuable process. The book highlights the benefits of implementing an effective ROI model and also reveals the challenges organizations face when incorporating the ROI Methodology. Using real-world examples from international companies, the authors explore the types of organizations that are best suited for the ROI Methodology and suggest the optimal time to implement it. The book also offers step-by-step information for planning an effective ROI evaluation. |