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Age of Propaganda: The Everyday Use and Abuse of Persuasion REV and Updated Edition
Contributor(s): Pratkanis, Anthony (Author), Aronson, Elliot (Author)
ISBN: 0805074031     ISBN-13: 9780805074031
Publisher: Holt Paperbacks
OUR PRICE:   $28.80  
Product Type: Paperback - Other Formats
Published: March 2001
Qty:
Temporarily out of stock - Will ship within 2 to 5 weeks
Annotation: Americans create 57% of the world's advertising while representing only 6% of its population; half of our waking hours are spent immersed in the mass media. Persuasion has always been integral to the democratic process, but increasingly, thoughtful discussion is being replaced with simplistic soundbites and manipulative messages.
Drawing on the history of propaganda as well as on contemporary research in social psychology, "Age of Propaganda" shows how the tactics used by political campaigners, sales agents, advertisers, televangelists, demagogues, and others often take advantage of our emotions by appealing to our deepest fears and most irrational hopes, creating a distorted vision of the world we live in.
This revised and updated edition includes coverage of the Clinton/Lewinsky scandal, recent election campaigns, talk radio, teen suicide, U.F.O. abductions, the Columbine shootings, and novel propaganda tactics based on hypocrisy and false allegations.

Additional Information
BISAC Categories:
- Social Science | Media Studies
- Political Science | Political Process - Political Advocacy
- Psychology | Social Psychology
Dewey: 303.375
Physical Information: 0.76" H x 6.09" W x 9.22" (0.90 lbs) 432 pages
 
Descriptions, Reviews, Etc.
Publisher Description:

Americans create 57% of the world's advertising while representing only 6% of its population; half of our waking hours are spent immersed in the mass media. Persuasion has always been integral to the democratic process, but increasingly, thoughtful discussion is being replaced with simplistic soundbites and manipulative messages.

Drawing on the history of propaganda as well as on contemporary research in social psychology, Age of Propaganda shows how the tactics used by political campaigners, sales agents, advertisers, televangelists, demagogues, and others often take advantage of our emotions by appealing to our deepest fears and most irrational hopes, creating a distorted vision of the world we live in.

This revised and updated edition includes coverage of the Clinton/Lewinsky scandal, recent election campaigns, talk radio, teen suicide, U.F.O. abductions, the Columbine shootings, and novel propaganda tactics based on hypocrisy and false allegations.


Contributor Bio(s): Aronson, Elliot: -

Elliot Aronson is one of our nation's most eminent social psychologists. He is professor emeritus at the University of California, Santa Cruz.

Pratkanis, Anthony: -

Anthony Pratkanis is professor of psychology at the University of California, Santa Cruz.