Problem of Political Marketing Contributor(s): Savigny, Heather (Author) |
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ISBN: 0826428568 ISBN-13: 9780826428561 Publisher: Continuum OUR PRICE: $198.00 Product Type: Hardcover Published: June 2008 Annotation: This book addresses both the use of marketing and its impact upon democracy. |
Additional Information |
BISAC Categories: - Political Science | Political Process - General - Political Science | History & Theory - General |
Dewey: 324.73 |
LCCN: 2007042587 |
Physical Information: 0.44" H x 6.14" W x 9.21" (0.88 lbs) 158 pages |
Descriptions, Reviews, Etc. |
Publisher Description: Based upon analysis of existing theoretical literature and current political practice this book addresses both the use of marketing and its impact (real and potential) upon democracy by answering the following: |