| Dojo Dynamics: Essential Marketing Principles for Martial Arts Schools Contributor(s): Beasley, Jerry (Author) |
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ISBN: 0897501691 ISBN-13: 9780897501699 Publisher: Black Belt Books OUR PRICE: $19.76 Product Type: Paperback Published: December 2008 |
| Additional Information |
| BISAC Categories: - Sports & Recreation | Business Aspects - Sports & Recreation | Martial Arts & Self-defense - Business & Economics | Marketing - General |
| Dewey: 658.8 |
| LCCN: 2008944224 |
| Physical Information: 0.3" H x 5.8" W x 8.7" (0.44 lbs) 200 pages |
| Descriptions, Reviews, Etc. |
| Publisher Description: Based on three decades of international experience, this valuable guidebook explains the logistics of establishing a profitable martial arts enterprise. Filled with illustrative examples and anecdotes from successful entrepreneurs in the field, it contains sound advice on marketing strategies, promotional efforts, and product development. Penned by the promoter of the popular Karate College summer camp, this accessible reference provides a clear and comprehensive road to creating a business that thrives. |