| Finding the Sticking Point: Increase Sales by Transforming Customer Resistance Into Customer Engagement Contributor(s): Wilson, Brady G. (Author) |
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ISBN: 0980923190 ISBN-13: 9780980923193 Publisher: BPS Books OUR PRICE: $17.06 Product Type: Paperback - Other Formats Published: May 2009 Annotation: "“Brady Wilson is the expert on releasing intelligent energy and energizing your customers.”" &mdash BRIAN STEVENSON, Senior Vice President, Sales & Marketing, LaserNetworks Inc. This brief, incisive, and entertaining book will take you to that place where sales are made with energy and flow. "Finding the Sticking Point" shows you how to converse with your customers in ways that help you: Find the point of resistance to a sale in your customer Detect its connection to your cutomers emotional needs and energizers. Build a relationship based on trust Increase your sales by revealing the Bigger Reality between you and your customers. As the author puts it: “Selling is not about "closing" sales; its about "opening" relationships: engaging relationships that will support many closed sales.” BRADY G. WILSON, a renowned speaker, trainer, and consultant, is co-founder of Juice Inc. He is also the author of "Juice: The Power of Conversation." |
| Additional Information |
| BISAC Categories: - Business & Economics | Sales & Selling - General - Business & Economics | Business Communication - General |
| Dewey: 658.85 |
| Physical Information: 0.4" H x 5.5" W x 8.4" (0.45 lbs) 162 pages |
| Descriptions, Reviews, Etc. |
| Publisher Description: “Brady Wilson is the expert on releasing intelligent energy and energizing your customers.” &mdash BRIAN STEVENSON, Senior Vice President, Sales & Marketing, LaserNetworks Inc. This brief, incisive, and entertaining book will take you to that place where sales are made with energy and flow. Finding the Sticking Point shows you how to converse with your customers in ways that help you:
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