| The Voice of the Customer for Product Development, 4th Edition: Your illustrated guide to obtaining, prioritizing and using customer requirements and Contributor(s): Balland, Jean-Claude (Author), Campos, Jose (Author) |
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ISBN: 0981759521 ISBN-13: 9780981759524 Publisher: Rapidinnovation, LLC OUR PRICE: $56.95 Product Type: Paperback - Other Formats Published: August 2012 |
| Additional Information |
| BISAC Categories: - Business & Economics | Marketing - General - Business & Economics | Project Management - Design | Product |
| Physical Information: 0.8" H x 8.3" W x 10.9" (2.15 lbs) 264 pages |
| Descriptions, Reviews, Etc. |
| Publisher Description: A step-by-step guide for technology professionals who wish to create differentiated value and achieve gross margins. Written and enhanced over the last 30 years by working with development teams around the world. |
