| Commodore: The Amiga Years Contributor(s): Bagnall, Brian (Author) |
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ISBN: 0994031025 ISBN-13: 9780994031020 Publisher: Variant Press OUR PRICE: $29.66 Product Type: Hardcover Published: September 2017 |
| Additional Information |
| BISAC Categories: - Business & Economics | Corporate & Business History - General - Business & Economics | Industries - Computers & Information Technology - Computers | History |
| Dewey: 004.165 |
| Series: Commodore |
| Physical Information: 1.4" H x 6.4" W x 9.1" (1.95 lbs) 548 pages |
| Themes: - Chronological Period - 1980's - Chronological Period - 1990's |
| Descriptions, Reviews, Etc. |
| Publisher Description: Continuing the story of Commodore where the previous book, Commodore: A Company on the Edge left off, this book takes a look at Commodore's most tumultuous years. How did the Amiga, a computer now widely regarded as having been five years ahead of its competition, fail to win in the marketplace? The author takes an in-depth look at the people behind Commodore's plunge into irrelevance and bankruptcy. The often unflattering picture that emerges is one of executives who had little understanding of how to market their product to the public and a company struggling to remain relevant. Told through interviews with company insiders, this examination of the now defunct company traces the engineering breakthroughs and baffling decisions that led to the demise of Commodore. |
Contributor Bio(s): Bagnall, Brian: - CA |