Advanced Database Marketing: Innovative Methodologies and Applications for Managing Customer Relationships Contributor(s): Bock, Koen W. De (Author), Coussement, Kristof (Editor) |
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ISBN: 1032837195 ISBN-13: 9781032837192 Publisher: Routledge OUR PRICE: $48.46 Product Type: Paperback Published: June 2024 |
Additional Information |
BISAC Categories: - Business & Economics | Sales & Selling - Management - Language Arts & Disciplines | Journalism |
Dewey: 074 |
Physical Information: 346 pages |