| Tourism Marketing for Developing Countries: Battling Stereotypes and Crises in Asia, Africa and the Middle East 2015 Edition Contributor(s): Avraham, Eli (Author), Ketter, Eran (Author) |
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ISBN: 1137342145 ISBN-13: 9781137342140 Publisher: Palgrave MacMillan OUR PRICE: $113.99 Product Type: Hardcover - Other Formats Published: October 2015 |
| Additional Information |
| BISAC Categories: - Business & Economics | Development - Business Development - Business & Economics | Marketing - General - Business & Economics | International - Marketing |
| Dewey: 910.688 |
| LCCN: 2015021873 |
| Physical Information: 0.5" H x 5.5" W x 8.5" (0.85 lbs) 193 pages |
| Descriptions, Reviews, Etc. |
| Publisher Description: Tourism Marketing for Developing Countries examines media strategies used by destinations in Asia, the Middle East and Africa to battle stereotypes, negative images and crises in order to attract tourists . |