| Managing in the Global Economy Contributor(s): Steers, Richard M. (Author), Nardon, Luciara (Author) |
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ISBN: 1138178780 ISBN-13: 9781138178786 Publisher: Routledge OUR PRICE: $178.20 Product Type: Hardcover - Other Formats Published: February 2017 |
| Additional Information |
| BISAC Categories: - Business & Economics | International - General - Business & Economics | Economics - General |
| Dewey: 658.049 |
| Physical Information: 400 pages |
| Descriptions, Reviews, Etc. |
| Publisher Description: This definitive text will bring a new level of professionalism to courses in International Management. Truly global in focus, it is a comprehensive primer on the challenges and prospects of international management, with a particular emphasis on developing global managers who are skilled in economics, strategy, and general management. In addition, the authors help readers develop an in-depth understanding of the role of cultural differences in managerial effectiveness. The text is divided into three parts: the emerging global economy; culture, organization, and strategy; and managing global operations. Management topics include: organizing for international business, global business strategy, building strategic alliances, international negotiations, global staffing, managing a competitive workforce, TQM and employee involvement, and managing multicultural teams. Throughout the text, the authors integrate current conceptual materials on global management with in-depth country analyses and real-world business examples. Each chapter begins with an opening case vignette (from countries around the world) and concludes with a list of key terms and in-depth exercises (Global Manager's Workbook). The text also provides country ratings for 50 countries on economic activity, political risk, and cultural differences, as well as a 35 item instrument for students to measure their own cultural awareness |