| Business Relationships for Competitive Advantage: Managing Alignment and Misalignment in Buyer and Supplier Transactions 2004 Edition Contributor(s): Cox, A. (Author), Lonsdale, C. (Author), Sanderson, J. (Author) |
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ISBN: 1349514411 ISBN-13: 9781349514410 Publisher: Palgrave MacMillan OUR PRICE: $104.49 Product Type: Paperback - Other Formats Published: January 2004 |
| Additional Information |
| BISAC Categories: - Business & Economics | Purchasing & Buying - Business & Economics | Management - General - Business & Economics | Accounting - Managerial |
| Dewey: 658.72 |
| Physical Information: 0.59" H x 5.5" W x 8.5" (0.73 lbs) 246 pages |
| Descriptions, Reviews, Etc. |
| Publisher Description: This book provides the first summary and critical appraisal of the thinking that currently informs the management of business relationships, from the perspectives of both the buyer and supplier. The authors argue that these approaches are one-dimensional and instead recommend a more holistic approach based on power, interaction and portfolio perspectives. The book provides evidence of how relationships can be aligned and misaligned in practice, using eighteen examples drawn from a variety of business cases and circumstances. |