| The Sustainability Effect 2005 Edition Contributor(s): Brady, A. (Author) |
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ISBN: 1349543144 ISBN-13: 9781349543144 Publisher: Palgrave MacMillan OUR PRICE: $118.75 Product Type: Paperback - Other Formats Published: September 2005 |
| Additional Information |
| BISAC Categories: - Business & Economics | Development - Sustainable Development - Business & Economics | Business Ethics - Business & Economics | Management - General |
| Dewey: 658.408 |
| Physical Information: 0.44" H x 5.5" W x 8.5" (0.55 lbs) 175 pages |
| Themes: - Cultural Region - Developing World |
| Descriptions, Reviews, Etc. |
| Publisher Description: Corporate sustainability, corporate social responsibility, corporate citizenship and corporate reputation are without a doubt 'hot topics' for today's business. The Sustainability Effect offers a unique, practical and refreshing perspective on this debate. Drawing on research conducted with some of the world's largest 500 companies, Arlo Kristjan O. Brady takes a detailed look at corporate sustainability and corporate reputation management, focusing on establishing the potential impact (positive and negative) that sustainability issues can have on the reputation of large multinational corporations. |
