The Sport Business Future 2004 Edition Contributor(s): Smith, A. (Author), Westerbeek, H. (Author) |
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ISBN: 140391267X ISBN-13: 9781403912671 Publisher: Palgrave MacMillan OUR PRICE: $52.24 Product Type: Hardcover - Other Formats Published: June 2004 Annotation: This book looks at the impact of powerful technological changes on the business of sport, including human-computer interfaces, gene therapy and superintelligence based upon current trends, research and extrapolation. It will focus upon future trends including the athlete of the future, corporate sport citizenship and green sport. This is an influential contribution to debates about sport, business and society in the future. |
Additional Information |
BISAC Categories: - Sports & Recreation - Business & Economics | Marketing - General - Business & Economics | Management - General |
Dewey: 796.069 |
LCCN: 2004044507 |
Physical Information: 0.73" H x 6.18" W x 9.56" (1.06 lbs) 210 pages |
Descriptions, Reviews, Etc. |
Publisher Description: This book looks at the impact of powerful technological changes on the business of sport, including human-computer interfaces, gene therapy and superintelligence based upon current trends, research and extrapolation. It will focus upon future trends including the athlete of the future, corporate sport citizenship and green sport. This is an influential contribution to debates about sport, business and society in the future. |