Understanding and Profiting from Intellectual Property: A Guide for Practitioners and Analysts 2008 Edition Contributor(s): Yang, D. (Author) |
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ISBN: 1403991723 ISBN-13: 9781403991720 Publisher: Palgrave MacMillan OUR PRICE: $52.24 Product Type: Hardcover - Other Formats Published: April 2008 Annotation: This book discusses the strategic and managerial issues surrounding intellectual property (IP) and the international commercialisation of these embedded products in the international market. Four sections cover Fundamentals of IP, Country Factors and Their Impact on IP, International Management of IP and International Strategies of IP. The discussions are supported by relevant case studies and statistical data. |
Additional Information |
BISAC Categories: - Business & Economics | Strategic Planning - Law | Business & Financial - Business & Economics | Management - General |
Dewey: 346.048 |
LCCN: 2008015252 |
Physical Information: 0.93" H x 5.85" W x 8.5" (1.18 lbs) 334 pages |
Descriptions, Reviews, Etc. |
Publisher Description: A new look at the strategic and managerial issues surrounding intellectual property (IP) and international commercialization in the international market. Four sections cover fundamentals of IP, country factors and their impact on IP, international management of IP and international strategies of IP with case studies and statistical data. |