| A Handbook of Business Transformation Management Methodology Contributor(s): Uhl, Axel (Editor), Gollenia, Lars Alexander (Editor) |
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ISBN: 1409449807 ISBN-13: 9781409449805 Publisher: Routledge OUR PRICE: $161.50 Product Type: Hardcover - Other Formats Published: October 2012 |
| Additional Information |
| BISAC Categories: - Business & Economics | Structural Adjustment - Business & Economics | Strategic Planning - Business & Economics | Management - General |
| Dewey: 658.406 |
| LCCN: 2012022798 |
| Physical Information: 1.1" H x 9.7" W x 7" (1.95 lbs) 316 pages |
| Descriptions, Reviews, Etc. |
| Publisher Description: This book provides an integrative Business Transformation Management Methodology, the BTM , with an emphasis on the balance between the rational aspects of transformation and the often underestimated emotional readiness of employees to absorb and accept transformation initiatives. Comprising four phases - Envision, Engage, Transform, and Optimize - the methodology integrates expertise from areas such as strategy, risk, and project management. Covering the formal and informal structures and roles needed for a successful transformation, the authors cover a wide range of theory to help understand the phenomenon of transformation. A '360-degree' view on what business transformation means and how to manage it successfully, this handbook is suitable for business executives dealing with organizational change. A range of illustrative case studies ensure this is also a valuable resource for academics interested in change and transformation management. |