| The Telco Churn Management Handbook Contributor(s): Mattison, Rob (Author) |
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ISBN: 1411652037 ISBN-13: 9781411652033 Publisher: Lulu.com OUR PRICE: $37.95 Product Type: Paperback - Other Formats Published: January 2006 Annotation: Definitive guide to customer loyalty, its diagnosis, management, and improvement available to the telecommunications professional. Industry veteran, Rob Mattison, shares his expertise. The book explains tools and techniques for a coherent telecom business strategy. It is a very readable text that communicates the core ideas effectively. Highly recommended for telecom execs. |
| Additional Information |
| BISAC Categories: - Technology & Engineering | Telecommunications |
| Physical Information: 0.87" H x 6" W x 9" (1.26 lbs) 392 pages |