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The Decline of the Daily Newspaper: How an American Institution Lost the Online Revolution
Contributor(s): Jones, Steve (Other), Herndon, Keith L. (Author)
ISBN: 1433119749     ISBN-13: 9781433119743
Publisher: Peter Lang Inc., International Academic Publi
OUR PRICE:   $50.00  
Product Type: Paperback - Other Formats
Published: July 2012
Qty:
Additional Information
BISAC Categories:
- Language Arts & Disciplines | Journalism
- Biography & Autobiography
- History
Dewey: 071.309
LCCN: 2012010517
Series: Digital Formations (Paperback)
Physical Information: 0.67" H x 6" W x 9" (0.95 lbs) 306 pages
 
Descriptions, Reviews, Etc.
Publisher Description:
This book describes the failure of the once powerful U.S. newspaper industry to adapt in the online era. From a historical perspective the book examines the issues and forces that shaped the industry, during the formative years of the online era through to today's wireless-based marketplace, taking into account how consumers embraced interactivity and the ensuing emergence of user-generated content. Numerous examples critically detail how newspaper companies viewed online media forms, how they deployed them, and for what purpose. The Decline of the Daily Newspaper provides insight into how the decisions made in the early years of the online era have influenced the industry's current economic condition.