| Masters of Copywriting: 22 of the World's Greatest Advertising Writers Reveal the Secrets of Selling with Words! Contributor(s): Frederick, J. George (Editor) |
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ISBN: 1434102769 ISBN-13: 9781434102768 Publisher: Waking Lion Press OUR PRICE: $14.24 Product Type: Paperback Published: July 2009 |
| Additional Information |
| BISAC Categories: - Business & Economics | Advertising & Promotion - Language Arts & Disciplines | Writing - General - Business & Economics | Business Writing |
| Physical Information: 0.58" H x 6" W x 9" (0.83 lbs) 254 pages |
| Descriptions, Reviews, Etc. |
| Publisher Description: This information-packed manual is a must-have reference for anyone who sells with words. Now you can learn from the best, including Joseph H. Appel, Bruce Barton, Harry E. Cleland, George L. Dyer, Claude C. Hopkins, John Starr Hewitt, and other stars of the advertising world. Newly designed and typeset in a 6-by-9-inch format by Waking Lion Press. |