Marketing Inventions Successfully: Increasing Odds for Inventor Success Contributor(s): Lowrance, James M. (Author) |
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ISBN: 1477532129 ISBN-13: 9781477532126 Publisher: Createspace Independent Publishing Platform OUR PRICE: $5.88 Product Type: Paperback Published: May 2012 |
Additional Information |
BISAC Categories: - Business & Economics | Marketing - General |
Physical Information: 0.12" H x 5.51" W x 8.5" (0.17 lbs) 56 pages |
Descriptions, Reviews, Etc. |
Publisher Description: This book has been previously published in eBook form and is also a section found in the more comprehensive book titled: "Preparing Inventions for Marketing Success" and is being made available for readers interested in these chapters specifically (shown below). Written in easy-to-follow language, this resource offers opportunity for a well-rounded, general education that can help to instill a better level of confidence and knowledge to inventors of new products with potential for success in the marketplace. No one can promise positive outcomes to inventors but being well-armed with the right information can significantly increase the chances of success. CONTENTS: Chapter One: My Personal Invention Success Story Chapter Two: Marketing Your Own Invention Chapter Three: Patenting - Protecting Your Invention Chapter Four: Promoting Your Invention in the Market Place Chapter Five: The Advantages in "licensing" (Royalty Agreement) your Invention Chapter Six: Beware of Dishonest Invention Companies |