| Mass Communication: Living in a Media World Contributor(s): Hanson, Ralph E. (Author) |
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ISBN: 1544382995 ISBN-13: 9781544382999 Publisher: Sage Publications, Inc OUR PRICE: $143.45 Product Type: Paperback - Other Formats Published: January 2021 |
| Additional Information |
| BISAC Categories: - Language Arts & Disciplines | Communication Studies - Social Science | Media Studies |
| Dewey: 302.23 |
| LCCN: 2020915253 |
| Physical Information: 0.7" H x 8.3" W x 10.8" (2.20 lbs) 488 pages |
| Descriptions, Reviews, Etc. |
| Publisher Description: The best-selling Mass Communication: Living in a Media World presents a highly accessible introduction to mass communication that equips students with the critical thinking skills to become savvy media consumers. To help students better retain the material, author Ralph E. Hanson uses a storytelling approach that weaves in examples drawn from everyday life. Readers are encouraged to consider the media industry from the inside out and, in doing so, discover the many dimensions of mass communication that operate in our society. The thoroughly revised Eighth Edition highlights how social and digital media, video games, and the COVID-19 pandemic are changing the face of media. |