| The Persuasive Copywriter Contributor(s): Carter, E. N. J. (Author) |
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ISBN: 1547095350 ISBN-13: 9781547095353 Publisher: Createspace Independent Publishing Platform OUR PRICE: $5.65 Product Type: Paperback Published: June 2017 |
| Additional Information |
| BISAC Categories: - Business & Economics | Advertising & Promotion |
| Physical Information: 0.15" H x 5" W x 8" (0.18 lbs) 74 pages |
| Descriptions, Reviews, Etc. |
| Publisher Description: Earl's campaign and theme line, "Be All You Can Be," for the US Army was voted the 18th Greatest Advertising Campaign of the Century by Advertising Age Magazine. In The Persuasive Copywriter, Earl has taken his three decades-plus experience as a copywriter and condensed his knowledge into just under 10,000 words which can be read in one reading and hopefully help you hit the ground running on your next assignment. |
