| 3 Kings: Diddy, Dr. Dre, Jay-Z, and Hip-Hop's Multibillion-Dollar Rise Contributor(s): Greenburg, Zack O'Malley (Author), Amendt, Matt |
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ISBN: 1549196367 ISBN-13: 9781549196362 Publisher: Hachette Book Group OUR PRICE: $31.50 Product Type: Compact Disc - Other Formats Published: March 2018 |
| Additional Information |
| BISAC Categories: - Biography & Autobiography | Music - Biography & Autobiography | Entertainment & Performing Arts - Music | Genres & Styles - Rap & Hip Hop |
| Dewey: B |
| Physical Information: 1.1" H x 5.8" W x 5.6" (0.55 lbs) |
| Themes: - Chronological Period - 1980's - Chronological Period - 1990's - Chronological Period - 21st Century - Ethnic Orientation - African American |
| Descriptions, Reviews, Etc. |
| Publisher Description: Tracing the careers of hip-hop's three most dynamic stars, this deeply reported history brilliantly examines the entrepreneurial genius of the first musician tycoons: Diddy, Dr. Dre, and Jay-ZBeing successful musicians was simply never enough for the three kings of hip-hop. Diddy, Dr. Dre, and Jay-Z lifted themselves from childhood adversity into tycoon territory, amassing levels of fame and wealth that not only outshone all other contemporary hip-hop artists, but with a combined net worth of well over $2 billion made them the three richest American musicians, period. Yet their fortunes have little to do with selling their own albums: between Diddy's Ciroc vodka, Dre's $3 billion sale of his Beats headphones to Apple, and Jay-Z's Tidal streaming service and other assets, these artists have transcended pop music fame to become lifestyle icons and moguls.Hip-hop is no longer just a musical genre; it's become a way of life that encompasses fashion, film, food, drink, sports, electronics and more-one that has opened new paths to profit and to critical and commercial acclaim. Thanks in large part to the Three Kings-who all started their own record labels and released classic albums before moving on to become multifaceted businessmen-hip-hop has been transformed from a genre spawned in poverty into a truly global multibillion-dollar industry. These men are the modern embodiment of the American Dream, but their stories as great thinkers and entrepreneurs have yet to be told in full. Based on a decade of reporting, and interviews with more than 100 sources including hip-hop pioneers Russell Simmons and Fab 5 Freddy; new-breed executives like former Def Jam chief Kevin Liles and venture capitalist Troy Carter; and stars from Swizz Beatz to Shaquille O'Neal, Three Kings tells the fascinating story of the rise and rise of the three most influential musicians in America. |