| Guerrilla Marketing on the Internet: The Definitive Guide from the Father of Guerrilla Marketing Contributor(s): Levinson, Jay (Author) |
|
 |
ISBN: 1599181940 ISBN-13: 9781599181943 Publisher: Entrepreneur Press OUR PRICE: $19.76 Product Type: Paperback - Other Formats Published: August 2008 Annotation: The Father of Guerrilla Marketing conquers the newest marketing frontier Levinson offers you a step-by-step system on how to apply the proven "Guerrilla" strategies to the ultimate marketing weapon, the Internet. Its enormous appeal is the focus on how to achieve greater visibility and increased profits through energy, time and imagination rather than big marketing dollars. You learn how to level the playing field by gaining traffic to your website, convert visitors into paying customers, and ultimately take your business to new levels of profitability and efficiency. |
| Additional Information |
| BISAC Categories: - Business & Economics | E-commerce - Internet Marketing - Business & Economics | Marketing - General - Business & Economics | Industries - Retailing |
| Dewey: 658.872 |
| LCCN: 2008015789 |
| Series: Guerrilla Marketing |
| Physical Information: 0.73" H x 7.6" W x 9" (1.00 lbs) 238 pages |
| Descriptions, Reviews, Etc. |
| Publisher Description: Add the Internet to Your Marketing Arsenal-Guerrilla Style The Father of Guerrilla Marketing, Jay Conrad Levinson, changed marketing forever when he unleashed his original arsenal of marketing tactics for surviving the advertising jungle on a shoestring budget. And now, Levinson and online marketing masters Mitch Meyerson and Mary Eule Scarborough once again show you how to beat the odds by combining the unconventional, take-no-prisoners Guerrilla Marketing approach with today's ultimate marketing weapon-the Internet. Learn how to use the internet Guerrilla style. Level the playing field, and achieve greater online visibility. Boost traffic to your website. Convert visitors into paying clients. Capture and keep your market share, and create multiple income streams-all while saving time and money This complete Guerrilla Marketing online guide includes: The 10 most effective Guerrilla strategies Case studies of the five greatest online Guerrilla Marketing campaigns How to create a high-impact website on a budget Low-cost tactics for maximizing traffic The 12 biggest internet marketing mistakes and how to avoid them Creative tactics and cutting-edge tools that inspire customers to take action Essential information on cutting-edge technology |
