Ultimate Guide to Local Business Marketing Contributor(s): Marshall, Perry (Author), Zamir, Talor (Author) |
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ISBN: 1599185784 ISBN-13: 9781599185781 Publisher: Entrepreneur Press OUR PRICE: $19.76 Product Type: Paperback - Other Formats Published: February 2016 |
Additional Information |
BISAC Categories: - Business & Economics | Marketing - General - Business & Economics | E-commerce - Internet Marketing - Business & Economics | Small Business - General |
Dewey: 658.872 |
LCCN: 2015036136 |
Series: Ultimate |
Physical Information: 0.7" H x 7.9" W x 10" (1.00 lbs) 220 pages |
Descriptions, Reviews, Etc. |
Publisher Description: MASTER LOCAL SEO AND REACH THE RIGHT CUSTOMERS EVERY TIME With Google, Yahoo , and Bing returning local businesses as results on more than a billion daily searches, Google Adwords expert Perry Marshall and lead generation expert Talor Zamir introduce you to the basic framework behind a successful local SEO campaign. From defining local search--often confused with paid search and search engine marketing--to local listing and reviews to social outreach and effective content development, this guide delivers the tools to build an entire local marketing campaign. You'll learn how to: Capture high-quality leads from Google AdWords and Bing in 48 hours Master the components of a high-converting campaign and get the most bang for your buck Harness mobile search advertising and Facebook ads for maximum results |