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Ultimate Guide to Social Media Marketing
Contributor(s): Butow, Eric (Author)
ISBN: 1599186748     ISBN-13: 9781599186740
Publisher: Entrepreneur Press
OUR PRICE:   $26.99  
Product Type: Paperback - Other Formats
Published: August 2020
Qty:
Additional Information
BISAC Categories:
- Business & Economics | Advertising & Promotion
- Business & Economics | Marketing - Direct
- Business & Economics | Entrepreneurship
Dewey: 658.872
Physical Information: 0.6" H x 7.9" W x 9.9" (1.00 lbs) 212 pages
 
Descriptions, Reviews, Etc.
Publisher Description:
Create Focused Social Media Campaigns Tailored to Your Business

Ultimate Guide to Social Media Marketing takes readers through a 360-degree perspective of social media marketing in businesses, from strategy to tactics, from organic to paid, from B2B to B2C, encompassing all of the current networks. Topics include:

  • Why businesses need to embrace social media marketing
  • Understanding today's social networks from big ones like Facebook and YouTube to emerging platforms
  • Learning how to craft your business's social media strategy using today's formats
  • How to leverage images and video in your social media outreach
  • Leveraging chat bots, paid social media, and influencer marketing
  • Building your business social marketing team
  • Measure your social media outreach progress and improve your performance over time
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