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Behavioral Operations Management
Contributor(s): Loch, Christoph H. (Author), Wu, Yaozhong (Author)
ISBN: 1601980949     ISBN-13: 9781601980946
Publisher: Now Publishers
OUR PRICE:   $80.75  
Product Type: Paperback - Other Formats
Published: December 2007
Qty:
Annotation: Behavioral Operations Management introduces the understanding of human behavior to the practice of operations management. It provides a set of methods and a structured area of study to analyze behavioral issues within the OM paradigm.
Additional Information
BISAC Categories:
- Business & Economics | Production & Operations Management
Dewey: 658.403
Series: Foundations and Trends(r) in Technology, Information and Ope
Physical Information: 0.27" H x 6.14" W x 9.21" (0.42 lbs) 128 pages
 
Descriptions, Reviews, Etc.
Publisher Description:
Behavioral Operations Management stems from a long observed gap in operations management on our understanding of human behavior and the emergence of a set of methods that promise the potential of being able to address such behavioral issues. The recent emergence of a set of methods and structured areas of study allow us to analyze behavioral issues within the OM paradigm. The potential of Behavioral Operations Management is a continuation of using rigorous mathematical theory and scientific experimental methods to study a set of phenomena previously unable to be modeled. Behavioral Operations Management starts with a short overview of the field of operations management. The authors define Behavioral OM and overview a number of important relevant behavioral issues including their applications in the existing OM work. Finally, the authors propose new directions for research on these topics.