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Conscious Branding
Contributor(s): Funk, David (Author), Levis, Anne Marie (Author)
ISBN: 1606490583     ISBN-13: 9781606490587
Publisher: Business Expert Press
OUR PRICE:   $20.89  
Product Type: Paperback - Other Formats
Published: September 2009
Qty:
Additional Information
BISAC Categories:
- Technology & Engineering | Manufacturing
- Business & Economics | Marketing - General
Dewey: 658.827
Series: Marketing Strategy Collection
Physical Information: 0.31" H x 6" W x 9" (0.44 lbs) 132 pages
 
Descriptions, Reviews, Etc.
Publisher Description:
Conscious Branding is a step-by-step process that enables entrepreneurs to consciously build a differentiating brand using the Brand Map trademark], a simple visual diagram of how brands function throughout an organization. This book is suitable for those who understand the need to differentiate their organization from competitors.