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Achieving Service Excellence: Maximizing Enterprise Performance through Innovation and Technology
Contributor(s): Chang, C. M. (Author)
ISBN: 1606495445     ISBN-13: 9781606495445
Publisher: Business Expert Press
OUR PRICE:   $19.79  
Product Type: Paperback - Other Formats
Published: November 2013
Qty:
Additional Information
BISAC Categories:
- Business & Economics | Industries - Service
Dewey: 338.47
Series: Service Systems and Innovations in Business and Society
Physical Information: 0.32" H x 6" W x 9" (0.46 lbs) 146 pages
 
Descriptions, Reviews, Etc.
Publisher Description:
As the service sectors play an increasingly important role in all economies worldwide, service executives and professionals are well advised to recognize two main pathways to achieving sustainable success in services. The first path requires enhancing the strategic differentiation and operational excellence of their service enterprises; the second requires that these executives and their employees develop the knowledge and skills needed to achieve such success. Specifically, this book discusses actionable methodologies needed to generate creative ideas, including deciding on which ones to pursue; on how to justify projects financially; on how to manage the development projects for innovative services; and on how to reach out to customers and offer them superior service support.