| Attention and Value: Keys to Understanding Museum Visitors Contributor(s): Bitgood, Stephen (Author) |
|
 |
ISBN: 1611322626 ISBN-13: 9781611322620 Publisher: Routledge OUR PRICE: $190.00 Product Type: Hardcover - Other Formats Published: April 2013 |
| Additional Information |
| BISAC Categories: - Psychology | Education & Training - Education | Non-formal Education - Business & Economics | Museum Administration And Museology |
| Dewey: 069 |
| LCCN: 2013001079 |
| Physical Information: 0.8" H x 6.1" W x 9.1" (1.15 lbs) 213 pages |
| Descriptions, Reviews, Etc. |
| Publisher Description: How can museums capture visitors' attention? And how can their attention be sustained? In this important volume, leading visitor researcher and educational psychologist Stephen Bitgood proposes a model--the attention-value model--that will help museum practitioners create more effective museum environments. A major advance beyond earlier efforts, the attention-value model shows how both personal and exhibit design variables influence the capture, focus, and engagement of attention. Bitgood also offers extensive background in the visitor attention literature, details of his extensive testing of the attention-value tool, and guidelines for its application. Balancing theory, research, and practical application, Attention and Value is a must-read for exhibition developers at all levels--from students to seasoned practitioners. |