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Advertising Shits in Your Head: Strategies for Resistance
Contributor(s): Raoul, Vyvian (Author), Bonner, Matt (Author), MacPhee, Josh (Introduction by)
ISBN: 162963574X     ISBN-13: 9781629635743
Publisher: PM Press
OUR PRICE:   $14.36  
Product Type: Paperback - Other Formats
Published: December 2019
Qty:
Temporarily out of stock - Will ship within 2 to 5 weeks
Additional Information
BISAC Categories:
- Social Science | Popular Culture
- Art | Graffiti & Street Art
- Business & Economics | Advertising & Promotion
Dewey: 302.23
LCCN: 2018931526
Physical Information: 0.5" H x 4.8" W x 6.7" (0.53 lbs) 176 pages
 
Descriptions, Reviews, Etc.
Publisher Description:

Advertising Shits in Your Head calls adverts what they are--a powerful means of control through manipulation--and highlights how people across the world are fighting back. It diagnoses the problem and offers practical tips for a DIY remedy. Faced with an ad-saturated world, activists are fighting back, equipped with stencils, printers, high-visibility vests, and utility tools. Their aim is to subvert the adverts that control us.

With case studies from both sides of the Atlantic, this book showcases the ways in which small groups of activists are taking on corporations and states at their own game: propaganda. This international edition includes an illustrated introduction from Josh MacPhee, case studies and interviews with Art in Ad Places, Public Ad Campaign, Resistance Is Female, Brandalism, and Special Patrol Group, plus photography from Luna Park and Jordan Seiler.

This is a call-to-arts for a generation raised on adverts. Beginning with a rich and detailed analysis of the pernicious hold advertising has on our lives, the book then moves on to offer practical solutions and guidance on how to subvert the ads. Using a combination of ethnographic research and theoretical analysis, Advertising Shits in Your Head investigates the claims made by subvertising practitioners and shows how they impact their practice.