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Good to Great to Gone: The 60 Year Rise and Fall of Circuit City
Contributor(s): Wurtzel, Alan L. (Author)
ISBN: 1682302431     ISBN-13: 9781682302439
Publisher: Diversion Books
OUR PRICE:   $15.29  
Product Type: Paperback - Other Formats
Published: July 2016
Qty:
Temporarily out of stock - Will ship within 2 to 5 weeks
Additional Information
BISAC Categories:
- Business & Economics | Corporate & Business History - General
- Business & Economics | Strategic Planning
- Business & Economics | Management - General
Physical Information: 1" H x 5.9" W x 8.9" (1.10 lbs) 370 pages
 
Descriptions, Reviews, Etc.
Publisher Description:
In this new and updated edition, Alan Wurtzel chronicles 13 years as CEO of Circuit City during the height of its success and shares his insightful analysis of its downfall. A must-read for anyone interested in business.

"Good to Great to Gone illustrates the vital importance of listening to your customers. Without them your company has nothing." ―Tony Hsieh, New York Times bestselling author of Delivering Happiness and CEO of Zappos.com, Inc.

How did Circuit City go from a Mom and Pop store with a mere $13,000 investment, to the best performing Fortune 500 Company for any 15-year period between 1965 and 1995, to bankruptcy and liquidation in 2009? What must leaders do not only to take a business from good to great, but to avoid plummeting from great to gone in a constantly evolving marketplace?

The answer lies in history. For almost 50 years, Circuit City was able to successfully navigate the constant changes in the consumer electronics marketplace and meet consumer demand and taste preferences. Following the company's decline and ultimate demise in 2009 after his departure, former CEO Alan Wurtzel shares the rare perspective of a company insider in the role of an outsider looking in.

Believing that there is no singular formula for strategy, Wurtzel emphasizes the "Habits of Mind" that influence critical management decisions. With key takeaways at the end of each chapter, Wurtzel offers advice and guidance to ensure any business stays on track, even in the wake of disruption, a changing consumer landscape, and new competitors.

Part social history, part cautionary tale, and part business strategy guide, Good to Great to Gone: The 60 Year Rise and Fall of Circuit City features a memorable story with critical leadership lessons.


Contributor Bio(s): Wurtzel, Alan L.: - Former CEO of Circuit City Stores, Alan Wurtzel led Circuit City to be one of the nation's largest retailers of consumer electronics and appliances. He joined the company in 1966 as Vice President of Legal Affairs, served as CEO from 1972 to 1986. He was Chairman of the Board from 1984 to 1994 and Vice-Chairman from 1994 to 2001. Circuit City was profiled as one of 11 companies in Jim Collins' bestselling book, Good to Great.

Since retiring from Circuit City, Wurtzel has split his time between for profit and not for profit activities. Early on, much of his time was devoted to higher education and K-12 educational reform. He's served as a trustee of Virginia Commonwealth University, a member of the Virginia Board of Education and the State Council for Higher Education. He was also a director of several not-for-profit standards-based education policy organizations including New American Schools, National Center of Education and the Economy, and the Council for Basic Education. As a member of Virginia's State Board of Education, he actively participated in the formulation and adoption of the current Standards of Learning program.

In the private sector, Wurtzel served as Director of Dollar Tree Stores, Inc., and from 1989 to 1996, he served on the Board of Office Depot. He has been an active investor in startup companies and remains on the Board of two privately held companies.

Currently Wurtzel is a trustee of The Phillips Collection, where he has been active in developing and spearheading its expansion and investment plans, and the Chesapeake Bay Foundation, an environmental group dedicated to saving the Bay and his alma mater, Oberlin College.

Wurtzel received a B.A. from Oberlin College and a J.D. from Yale Law School. He is married to the playwright, Irene Rosenberg Wurtzel, and has three grown children. He lives in Washington, D.C. and Delaplane, Virginia.