| Famous Brand Names and Their Origins Contributor(s): Martin, Kathy (Author) |
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ISBN: 178159015X ISBN-13: 9781781590157 Publisher: Pen and Sword History OUR PRICE: $22.46 Product Type: Paperback - Other Formats Published: March 2017 |
| Additional Information |
| BISAC Categories: - Business & Economics | Corporate & Business History - General - Business & Economics | Advertising & Promotion - Social Science | Popular Culture |
| Dewey: 658.827 |
| LCCN: 2017304247 |
| Physical Information: 0.6" H x 6.7" W x 9.6" (1.10 lbs) 192 pages |
| Descriptions, Reviews, Etc. |
| Publisher Description: Many brands, including Boots, Hoover and Kelloggs, were named after their founders whilst others have less obvious origins; for instance, did you know that Velcro comes from velours and crochet, the French words for 'velvet' and 'hook'? This entertaining book by Kathy Martin explores the stories behind the brands, their names and their founders. Bursting with fascinating facts and period advertising, this must-read book will appeal to everyone interested in advertising, social history, food and famous names. |
Contributor Bio(s): Martin, Kathy: - A keen history buff, Kathy Martin is a writer and editor with more than twenty years of experience in the publishing industry. She is the author of several non-fiction titles, including Who's Who in Women's Historical Fiction which was published by Pen & Sword in 2012, and writes historical fiction as K. E. Martin. Learn more at www.kemartin.co.uk. |
