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Hegemony, Mass Media and Cultural Studies: Properties of Meaning, Power, and Value in Cultural Production
Contributor(s): Andrews, Sean Johnson (Author)
ISBN: 1783485558     ISBN-13: 9781783485550
Publisher: Rowman & Littlefield Publishers
OUR PRICE:   $161.37  
Product Type: Hardcover - Other Formats
Published: September 2016
Qty:
Additional Information
BISAC Categories:
- Social Science | Media Studies
- Language Arts & Disciplines | Communication Studies
- History | United States - 20th Century
Dewey: 973.9
LCCN: 2016032478
Series: Cultural Studies and Marxism
Physical Information: 1" H x 6.1" W x 9.1" (1.15 lbs) 252 pages
Themes:
- Chronological Period - 20th Century
 
Descriptions, Reviews, Etc.
Publisher Description:
In the early part of the 20th century, state and corporate propagandists used the mass media to promote the valor and rightness of ascending U.S. hegemony on the global stage. Critics who challenged these practices of mass persuasion were quickly discredited by the emergent field of communication research - a field explicitly attempting to measure and thereby improve the efficacy of media messages. Three strains of critical cultural and media theory were especially engaged with the continued critique of the role of commodified, industrially produced, mass distributed culture- the Cultural Marxism of the Frankfurt School, the Cultural Materialism and active audiences of Cultural Studies, and Critical Political Economy of Communication. This book examines these three paradigms, illustrating the major tensions and points of agreement between them, particularly in relation to the dominant paradigms of administrative social science research and media ecology within communication and media studies more broadly. From the perspective of the emergent cultural environment, Hegemony, American Mass Media and Cultural Studies argues that the original points of disagreement between these paradigms appear less contradictory than before. In doing so it offers a new theoretical toolkit for those seeking to understand the current struggles for a more just, more democratic media, culture, and society.

Contributor Bio(s): Andrews, Sean Johnson: - Sean Johnson Andrews is Associate Professor of Cultural Studies at Columbia College Chicago. He received his PhD in Cultural Studies from George Mason University. His research and teaching centers on media and cultural studies, globalization, and the relationship between law and culture. His co-authored anthology 'Cultural Studies and the 'Juridical Turn'' was published by Routledge in 2016. His next book The Cultural Production of Intellectual Property Rights will be published by Temple University Press.