| What the H*ll is PR Anyway?: A Friendly Guide to Public Relations Contributor(s): Sexton, Andrea (Author) |
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ISBN: 183839480X ISBN-13: 9781838394806 Publisher: Admire PR OUR PRICE: $7.59 Product Type: Paperback Published: April 2021 |
| Additional Information |
| BISAC Categories: - Business & Economics | Public Relations - Business & Economics | Marketing - General - Business & Economics | Business Communication - General |
| Physical Information: 0.1" H x 5" W x 7.99" (0.13 lbs) 50 pages |
| Descriptions, Reviews, Etc. |
| Publisher Description: Andrea Sexton brings Public Relations to life with a simple explanation of what PR is and where it sits within an overall marketing strategy. Use this practical book to help you add a PR strategy that works for your business. Learn what PR is and how you can make it work for you and your business. Find out how to set up a campaign and write an effective press release. This little gem of a book also includes some tips on awards, brand ambassadors and influencers, and how to become an expert in your field. A friendly and easy read that takes the mystery out of Public Relations. Suitable for business owners, marketing managers, marketing and communications students, and those planning to start their own business. |