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The Making of the Consumer: Knowledge, Power and Identity in the Modern World
Contributor(s): Trentmann, Frank (Editor)
ISBN: 1845202481     ISBN-13: 9781845202484
Publisher: Berg Publishers
OUR PRICE:   $173.25  
Product Type: Hardcover - Other Formats
Published: November 2005
Qty:
Annotation: Ranging from the United States to contemporary Papua New Guinea, and from the European Union to China, this book discusses the evolution of the consumer in economics, law, and anthropology; the political contestation of water and tea, as well as shopping in modern Europe, and the current refashioning of consumer identities in East Germany, in multinational stores in China, and in public debates about the effect of consumerism on childhood and citizenship in Europe and North America. Bringing together international experts from history, law, economics, anthropology, and media studies, this book offers a historically informed perspective on the rise of the consumer to its current prominence.

Additional Information
BISAC Categories:
- Social Science | Anthropology - Cultural & Social
- Business & Economics | Economics - Macroeconomics
Dewey: 339.47
LCCN: 2005021928
Series: Cultures of Consumption (Hardcover)
Physical Information: 0.85" H x 6.14" W x 9.46" (1.38 lbs) 256 pages
 
Descriptions, Reviews, Etc.
Publisher Description:
We constantly hear about 'the consumer'. The 'consumer' has become a ubiquitous person in public discourse and academic research, but who is this person? The Making of the Consumer is the first interdisciplinary study that follows the evolution of the consumer in the modern world, ranging from imperial Britain to contemporary Papua New Guinea, and from the European Union to China. It makes a novel contribution by broadening the study of consumption from a focus on goods and symbols to the changing role and identity of consumers. Offering a historically informed picture of the rise of the consumer to its current prominence, authors discuss the consumer in relation to citizenship and ethics, law and economics, media, work and retailing.Contributors include: Donald Winch (University of Sussex)Frank Trentmann (Birkbeck College, University of London)Vanessa Taylor (Birkbeck College, University of London)Marie-Emmanuelle Chessel (CNRS: Centre de Recherches Historiques, cole des Hautes tudes en Sciences Sociales, Paris)Michelle Everson (Birkbeck College, University of London)Erika Rappaport (University of California, Santa Barbara)Uwe Spiekermann (Georg-August University, Gttingen)Jos Gamble (Royal Holloway University)Stephen Kline (Simon Fraser University, Vancouver, Canada)Frank Mort (University of Manchester)Ina Merkel (Philipps-Universitt, Marburg, Germany)James G. Carrier (Indiana University and Oxford Brookes University)Ben Fine (SOAS: School of Oriental and African Studies, University of London

Contributor Bio(s): Trentmann, Frank: -

FRANK TRENTMANN is Professor of Modern History at Birkbeck College, University of London, UK. Recent publications include Consuming Cultures, Global Perspectives, edited with John Brewer (2006) and Civil Society: A Reader in History, Theory and Global Politics, edited with John A. Hall (2005).