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Tea and Tourism: Tourists, Traditions and Transformations
Contributor(s): Jolliffe, Lee (Editor)
ISBN: 1845410564     ISBN-13: 9781845410568
Publisher: Channel View Publications
OUR PRICE:   $37.95  
Product Type: Paperback - Other Formats
Published: January 2007
Qty:
Additional Information
BISAC Categories:
- Social Science | Customs & Traditions
- Business & Economics | Industries - Hospitality, Travel & Tourism
- Social Science | Anthropology - Cultural & Social
Dewey: 394.12
LCCN: 2006022549
Series: Tourism and Cultural Change
Physical Information: 0.7" H x 5.8" W x 8.2" (0.75 lbs) 280 pages
 
Descriptions, Reviews, Etc.
Publisher Description:
The global production, marketing and consumption of tea present a resource for tea-related tourism. Tea and Tourism: Tourists, Traditions and Transformations profiles tea cultures and examines the social, political and developmental contexts of using related traditions for touristic purposes. This volume views tourism related to tea from differing disciplinary perspectives, and from marketing, planning, entrepreneurial and developmental viewpoints. The book examines the transformation of indigenous and imported tea traditions into experiences for tourists. Profiling these tea experiences from around the world including the United Kingdom; Sri Lanka; India; China; Taiwan; Kenya and Canada the volume reveals the ways in which tea's heritage is adapted for tourism consumption. This is the first definitive work on tea tourism. Global tea tourism trends are identified, while case examples provide fresh perspectives on the ongoing transformation of tea for tourism purposes.

Contributor Bio(s): Jolliffe, Lee: - Lee Jolliffe is a Professor of Hospitality and Tourism, University of New Brunswick, Canada. With a museum studies and tourism background, her research interests include studying how culinary heritage and tourism intersect. Recent publications include the edited volume Sugar Heritage and Tourism in Transition (Channel View Publications, 2013) and the co-authored volume (Hilary du Cros and Lee Jolliffe) The Arts and Events (Routledge, 2014).