| Tourism Management: Analysis, Behaviour and Strategy Contributor(s): Woodside, Arch G. (Editor), Martin, Drew (Editor) |
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ISBN: 1845933230 ISBN-13: 9781845933234 Publisher: Cabi OUR PRICE: $219.07 Product Type: Hardcover Published: March 2008 Annotation: Planning and implementing successful tourism programs requires in depth predictions of tourist behavior. However, the actions of tourists are not always based upon conscious thinking and decision-making and therefore more realistic and practical management strategies are needed. Tourism Management provides an in-depth coverage of sense making, planning, implementing, evaluating and administering tourism marketing and management programs. Recent advances in tourism theory and research on causal history and ecological systems are used to discuss how leisure and tourism occurs. This book offers useful descriptions, tools, and examples of tourism management decision-making. |
| Additional Information |
| BISAC Categories: - Business & Economics | Industries - Hospitality, Travel & Tourism - Business & Economics | Management - General |
| Dewey: 647 |
| LCCN: 2007021935 |
| Physical Information: 1.2" H x 6.8" W x 9.7" (2.95 lbs) 592 pages |
| Descriptions, Reviews, Etc. |
| Publisher Description: Planning and implementing successful tourism programs requires in depth predictions of tourist behavior. However, the actions of tourists are not always based upon conscious thinking and decision-making and therefore more realistic and practical management strategies are needed. Tourism Management provides an in-depth coverage of sense making, planning, implementing, evaluating and administering tourism marketing and management programs. Recent advances in tourism theory and research on causal history and ecological systems are used to discuss how leisure and tourism occurs. This book offers useful descriptions, tools, and examples of tourism management decision-making. |
Contributor Bio(s): Woodside, Arch G.: - Arch G. Woodside |