| Youtubers: How Youtube Shook Up TV and Created a New Generation of Stars Contributor(s): Stokel-Walker, Chris (Author) |
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ISBN: 1912454211 ISBN-13: 9781912454211 Publisher: Canbury Press OUR PRICE: $28.50 Product Type: Hardcover - Other Formats Published: July 2019 |
| Additional Information |
| BISAC Categories: - Young Adult Nonfiction | Biography & Autobiography - Science & Technology |
| Dewey: 302.302 |
| Physical Information: 1.3" H x 6" W x 9.3" (1.30 lbs) 352 pages |
| Descriptions, Reviews, Etc. |
| Publisher Description: Two billion people now watch YouTube, yet its stars are a mystery to the general public and media. What is the secret of their appeal? How do they cope with being in front of the lens? And who is behind their success? More than 100 insiders laid bare the reality of their lives for this, the first in-depth independent book on YouTube. It charts the platform's rise from single home video to global boom - while getting the facts on brand deals, burnout and authenticity. This is an ideal guide for anyone in universities, media or marketing who needs to understand YouTube professionally, and of course those who want to make it as a YouTuber. |
Contributor Bio(s): Stokel-Walker, Chris: - Chris Stokel-Walker is a British journalist whose work regularly appears in WIRED, The Economist and Newsweek. He is known for breaking major news about YouTube and often reports on the site for television, radio and podcasts. For YouTubers he has travelled around the world, attending YouTube events and speaking to behind-the-camera producers and power- brokers, including key creators KSI, Hank and John Green, Emma Blackery, and many others. |