| Chick Magnates, Ayatollean Televangelist, & a Pig Farmer's Beef: Inside the Sometimes Hilarious World of Advertising Contributor(s): Arnold, George (Author) |
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ISBN: 1934645192 ISBN-13: 9781934645192 Publisher: Eakin Press OUR PRICE: $17.96 Product Type: Paperback Published: September 2007 * Not available - Not in print at this time *Annotation: The creator of hilariously funny nonfiction novels is back with another (almost totally) true tale ? this time an insider's peek into the life of one of the Southwest's more creative advertising agencies and the quirky, clever thinking that made it a success. George Arnold worked at that agency for those 25 years, and he ran the place as its president for more than 20 of them. In this tribute to creativity, he recalls without embellishment (he swears) his encounters and friendships, business standoffs and creative mind games with some high profile clients and client companies like chick magnate Bo Pilgrim, the oddly Muslim-like CBN of the Rev. Pat Robertson, and a sociopathic pig farmer with larceny in his heart. At every turn, Arnold's creative teams found ways to outmaneuver, overcome or bulldoze over anybody and anything getting in the way of their clients?, and their own, success . . . by just being utterly creative. |
| Additional Information |
| BISAC Categories: - Business & Economics | Advertising & Promotion - Biography & Autobiography | Business |
| Dewey: 659.109 |
| LCCN: 2007934658 |
| Physical Information: 0.54" H x 6.35" W x 8.85" (0.77 lbs) 201 pages |