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Blue Collar Marketing: From Start-Up To Success
Contributor(s): Hill, Taylor (Author), Isenhour, Jerry (Author), Harkins, Carter (Author)
ISBN: 1981336788     ISBN-13: 9781981336784
Publisher: Createspace Independent Publishing Platform
OUR PRICE:   $9.45  
Product Type: Paperback
Published: December 2017
Qty:
Additional Information
BISAC Categories:
- Business & Economics | Development - Business Development
Physical Information: 0.15" H x 5" W x 7.99" (0.18 lbs) 72 pages
 
Descriptions, Reviews, Etc.
Publisher Description:

Marketing is often problematic for blue collar entrepreneurs, if only because the strategies used to create and maintain a business differ from those needed to grow a business.

Marketing will have no impact on your company without a plan. You need to know which aspects of your business are helping you grow and which might be holding you back. You need to know how fast you want your business to grow and whether you have the resources to maintain that growth. In short, you must market and grow with intent.

Written by a combination of marketing experts and business coaches, Blue Collar Marketing from Start-Up to Success clearly explains the strategies you need to market strategically while growing your business. As with so many aspects of entrepreneurship, success starts with the basics. Unless you start with a solid foundation, marketing can be a waste of money. This new book will help you develop that foundation and build a business capable of dominating the competition.

From your employees' skills to the state of your equipment, everything about your business tells a story to your customers and clients. This guide will help you make that story a memorable-and marketable-one.