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Managing Networks in International Business
Contributor(s): Forsgren, M. (Author), Johanson, J. (Author)
ISBN: 2881245056     ISBN-13: 9782881245053
Publisher: Routledge
OUR PRICE:   $60.79  
Product Type: Hardcover - Other Formats
Published: January 1992
Qty:
Additional Information
BISAC Categories:
- Business & Economics | Management - General
Dewey: 658.054
LCCN: 91020278
Series: World Futures General Evolution Studies,
Physical Information: 0.69" H x 6.14" W x 9.21" (1.24 lbs) 272 pages
 
Descriptions, Reviews, Etc.
Publisher Description:
The book introduces a unique and innovative perspective for the study of international business networking. In contrast to the standard construction of models for optimal strategic decision-making, the essays in this book emphasise interpretation, learning by doing, trust and co-operation in the international business community. The editors focus upon business relationships within and between firms as well as the importance of middle management in the international arena.