Communication Games Contributor(s): Neiva, Eduardo (Author) |
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ISBN: 311019046X ISBN-13: 9783110190465 Publisher: Walter de Gruyter OUR PRICE: $120.64 Product Type: Hardcover - Other Formats Published: May 2007 Annotation: This study is a groundbreaking application of game theory to the semiotics of culture and communication. It shows that culture and communication are not merely means of integrating social actors, but primarily ways of distinguishing individuals who interact both competitively and cooperatively within society. Provocatively using the Darwinian idea of sexual selection, the author demonstrates how game theory enhances the semiotic understanding of culture and communication. |
Additional Information |
BISAC Categories: - Technology & Engineering - Language Arts & Disciplines | Communication Studies - Language Arts & Disciplines | Linguistics - General |
Dewey: 302.2 |
LCCN: 2007011126 |
Series: Approaches to Applied Semiotics |
Physical Information: 0.87" H x 6.37" W x 9.16" (1.28 lbs) 317 pages |