| Micro MBA: Theory and Practice Contributor(s): Machado, Carolina (Editor), Davim, J. Paulo (Editor), Antunes Brąs, Filomena (Contribution by) |
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ISBN: 3110481162 ISBN-13: 9783110481167 Publisher: de Gruyter OUR PRICE: $137.74 Product Type: Hardcover - Other Formats Published: April 2018 |
| Additional Information |
| BISAC Categories: - Science | Chemistry - Industrial & Technical - Technology & Engineering | Industrial Engineering - Business & Economics | Accounting - Financial |
| Physical Information: 0.5" H x 6.69" W x 9.61" (1.10 lbs) 184 pages |
| Descriptions, Reviews, Etc. |
| Publisher Description: Micro MBA focuses on accounting, economics, marketing, human resources, operations, finance and gives the core curriculum of subjects usually present in an MBA program. This book presents the key concepts to all those pursuing a managerial career in the technological and engineering industry on principles, strategies, models, techniques, methodologies and applications in the business area for non-economists. |