| Play and Pay Contributor(s): Jones, Ryan (Author) |
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ISBN: 3639102762 ISBN-13: 9783639102765 Publisher: VDM Verlag OUR PRICE: $50.27 Product Type: Paperback Published: December 2008 Annotation: Student-athletes are an integral part of all universities successes during their time as a student. However, once they graduate they are often asked to financially contribute back to their alma mater in a variety of ways. This work takes a closer look at how former student-athletes at the University of North Carolina financially contributed to university and departmental fundraising efforts, and to athletics specifically, and why they give in such a manner. Strategies will be discussed to improve communication and fundraising efforts with this group, as a strong relationship between universities and former student-athletes is beneficial to all parties involved. |
| Additional Information |
| BISAC Categories: - Social Science |
| Physical Information: 0.17" H x 6" W x 9" (0.27 lbs) 84 pages |