| The Economics of Superstars and Celebrities 2007 Edition Contributor(s): Nüesch, Stephan (Author), Franck, Prof Dr Egon (Foreword by) |
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ISBN: 3835008498 ISBN-13: 9783835008496 Publisher: Deutscher Universitatsverlag OUR PRICE: $66.49 Product Type: Paperback Language: German Published: August 2007 |
| Additional Information |
| BISAC Categories: - Business & Economics | Human Resources & Personnel Management - Business & Economics | Management Science - Business & Economics | Management - General |
| Dewey: 650 |
| Series: Markt- Und Unternehmensentwicklung / Markets and Organisatio |
| Physical Information: 0.36" H x 5.83" W x 8.27" (0.47 lbs) 141 pages |
| Descriptions, Reviews, Etc. |
| Publisher Description: Stephan N esch investigates the driving forces of superstar and celebrity emergence, the efficiency of superstar salaries in professional sports, and the star attraction of superstars and celebrities both in sports and in the media. The author provides an economic theory of very famous but trivial celebrities. |
