Social Media in Der Lebenswelt Und Bei Der Berufswahl Jugendlicher - Who Cares? Contributor(s): Jacobs, Jorg (Editor), Zowislo-Grunewald, Natascha (Editor), Beitzinger, Franz (Editor) |
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ISBN: 3848710994 ISBN-13: 9783848710997 Publisher: Nomos Verlagsgesellschaft OUR PRICE: $39.90 Product Type: Paperback Language: German Published: May 2016 |
Additional Information |
BISAC Categories: - Social Science | Media Studies |
Series: Schriften Des Zentrums Informationsarbeit Bundeswehr |
Physical Information: (0.99 lbs) 250 pages |
Descriptions, Reviews, Etc. |
Publisher Description: Competition for skilled personnel especially on the junior level has intensified. Therefore, corporations have increasingly been employing social media for recruiting purposes, since they play a vital part in the younger generation's daily life. This volume results from an interdisciplinary symposium on social media recruiting with academics and practitioners in human resources, communication and consulting. Corresponding to this dialogue between theory and practice, the herein compiled articles do not only demonstrate the significance of social media in daily life, vocational choice and career decision making of adolescents and younger adults. Also, reports from practitioners from businesses and public institutions provide valuable insights for the advancement of recruiting and employer branding. |