Megadeals Contributor(s): Aberg, Johan (Author), Engman, Christopher (Author) |
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ISBN: 9198557211 ISBN-13: 9789198557213 Publisher: Megadeals Research AB OUR PRICE: $40.85 Product Type: Hardcover - Other Formats Published: February 2020 |
Additional Information |
BISAC Categories: - Business & Economics | Sales & Selling - Management - Self-help | Communication & Social Skills - Self-help | Personal Growth - Success |
Physical Information: 0.81" H x 6" W x 9" (1.39 lbs) 256 pages |
Descriptions, Reviews, Etc. |
Publisher Description: In the B2B world, the people bringing the largest deals to the tables are heroes. That's because, amongst the world's biggest B2B companies, 80% of the total revenue comes from as little as 1% of the customer base - or fewer than 100 customers. And a large portion of that 80% comes from megadeals. This information is often not disclosed to avoid investors seeing it as a risk. But what if the success of the largest companies today actually depends on their ability to master and win megadeals? There's a reason top megadealers have annual compensation packages exceeding 1 MUSD. But how do they do it? Until now the answer has been shrouded in mystery. In this hands-on book, Aberg and Engman reveal the five cornerstones of a successful megadeal and explore the many complexities surrounding them. They also provide a unique cutting-edge approach to complex selling that blends account-based marketing and sales with enterprise social selling in a way that will transform your sales and marketing team. Megadeals is a powerful formula for you to realize long-term success and change the world on a massive scale. |