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Fundraising Analytics
Contributor(s): Birkholz, Joshua M. (Author)
ISBN: 047016557X     ISBN-13: 9780470165577
Publisher: Wiley
OUR PRICE:   $68.40  
Product Type: Hardcover - Other Formats
Published: April 2008
Qty:
Annotation: "Fundraising Analytics" explains analytics and describes how it can drive success in fundraising with step-by-step instructions for conducting this analysis in-house.
Additional Information
BISAC Categories:
- Business & Economics | Nonprofit Organizations & Charities - General
Dewey: 658.152
LCCN: 2007049356
Series: AFP Fund Development
Physical Information: 0.94" H x 6.46" W x 9.07" (1.08 lbs) 240 pages
 
Descriptions, Reviews, Etc.
Publisher Description:

Fundraising Analytics: Using Data to Guide Strategy Fundraising Analytics shows you how to turn your nonprofit's organizational data--with an appropriate focus on donors--into actionable knowledge. The result--A vibrant, donor-centered nonprofit organization that makes maximum use of data to reveal the unique diversity of its donors. It provides step-by-step instructions for understanding your constituents, developing metrics to gauge and guide your success, and much more.